The Business of Social Media | A Carlos Gil Mini-Documentary



The Business of Social Media: Insights from Social Media Marketing World 2019

The seventh annual Social Media Marketing World in San Diego, CA, proved once again to be fertile ground for marketers to exchange ideas on where the industry is heading and form important connections. This year, marketing experts placed a major emphasis on how brands should focus on humanizing their businesses and forming deeper relationships with smaller audiences, who can then evangelize a brand’s message.

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Award-winning digital storyteller and marketer Carlos Gil interviews notable figures in the world of business as they share personal stories on how they built their careers and corporations on “Real Talk” in partnership with Nasdaq and Entrepreneur.

Carlos Gil is a first-generation Latino marketing executive, international keynote speaker, award-winning Snapchat storyteller and Founder of Gil Media Co. with over a decade of experience leading social media strategy for global brands. Carlos’ work has been featured by CNNMoney, Harvard Business Review, Mashable, and Social Media Examiner in addition to dozens of trade publications.

As a dynamic and charismatic speaker, Carlos’ speaking pedigree includes bilingual keynote speeches for clients across the United States, Europe, and South America in addition to presenting at prominent marketing industry events such as SXSW and Social Media Marketing World.

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